The Liège-based startup Levita levitates a concrete block for Louis Vuitton and moves to the Louvre.
After creating 4 bespoke windows for the iconic Dior boutique on Avenue Montaigne in Paris and sublimating the British crown jewels with their levitation technology, the young startup Levita continues to impress luxury giants with new magical installations. The latest project : a flying concrete block on Madison Avenue for Louis Vuitton !
As the year 2022, already full of incredible projects, was coming to an end, the Levita team was offered a great opportunity to close the year in a beautiful way ! The Belgian startup collaborated with Studio Drift, an Amsterdam-based artist duo, to create a levitating reinterpretation of the famous Louis Vuitton trunk for the 200 Trunks - 200 Visionnariesexhibition on Madison Avenue in New York. The purpose of this exhibition was to present the imaginary trunks created by 200 visionary artists from all over the world and the result is spectacular !
The past year has been an eventful one for the Levita team as they continue to expand in the art, luxury and event sectors. In 2022, Levita also strengthened its relationship with the Richemont Group with two projects. Levita partnered with Van Cleef & Arpels, the famous jewelry house, to install its levitation technology at the Design Museum in London as part of The Art of Movement exhibition in October 2022. A few weeks later, Levita and Cartier signed a first collaboration for a project in Hong Kong where Levita inaugurated a new variation of their Gravity Display, 3 cylinders in which were presented the iconic watches of the House. Levita now collaborates with three brands of the Richemont group.
After the luxury houses, it is the Louvre's turn to host a unique project : the reinterpretation of a work of art in motion thanks to Levita.
For this installation, the startup's mission was to propose an innovative version of the work "Coupe de cerises, prunes et melon" by the famous still life artist Louise Moillon.
After several weeks of work in collaboration with the Liège artist ENOF (Gaston Janssen), Levita installed a flying version of this work of art at the Louvre for an exceptional evening.
At the same time, Levita took up another challenge from Chinese brand Cindy Chao : to create a custom-made showcase where 14 different pieces of jewelry could be admired in perfectly synchronized levitation. Another successful installation visible in the "Art of Jewel" gallery of the famous Regent Hotel in Taipei.
The latest news in 2022 is that the team has more than doubled in size and now has 15 members. The latest recruits to join the Levi-Team are based in London and Beijing and are responsible for the company's international business development. What a great way to see the future !