Hublot 2025

Hublot 2025

Geneva

Geneva

Events

Events

Roger Dubuis integrates 12 levitating showcases
Roger Dubuis integrates 12 levitating showcases
Roger Dubuis integrates 12 levitating showcases

"Hublot brings innovation to its VIP Lounge with 18 levitating displays at Watches & Wonders 2025."

For the first time, Levita partnered with Swiss watchmaker Hublot to create a one-of-a-kind experience at Watches & Wonders 2025 — marking the debut of our levitation technology within the brand’s exclusive VIP lounge.

A total of 18 levitating display tubes were installed for the occasion, arranged in two symmetrical rows facing each other. Framed by two large cosmic-themed screens, the setup created a futuristic and immersive environment where Hublot’s iconic timepieces appeared to float in space — highlighting every bold detail with elegance and precision.

A bold first step in what we hope will become a lasting collaboration.

Roger Dubuis integrates 12 levitating showcases
Roger Dubuis integrates 12 levitating showcases
Roger Dubuis integrates 12 levitating showcases